“This regionally-focused deal is an important addition to our partnerships roster. “We are delighted to welcome Parimatch, another dynamic international brand with strong growth potential, to our portfolio of commercial partners,” explained Alan McTavish, commercial director at Everton Football Club.
The ‘Official Betting Partner’ status will see the company’s branding will appear on LED perimeter and ribbon boards at Goodison Park on matchdays, with Parimatch also to be visible across the club’s online platforms, in line with age and territory restrictions.
Gaming and betting operator Parimatch has become an official partner of Everton Football Club in a two-year deal that covers Europe and the Commonwealth of Independent States, ahead of the firm’s UK site going live on October 1.
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